Beauty Shopify Website Design
Shopify websites for beauty brands, designed to convert.
Premium Shopify website design for skincare, cosmetics and wellness brands, plus skin clinics and beauty salons that sell online. Every store educates, reassures and guides customers from discovery to checkout, with the polish your products deserve.
Shopify Partner · Klaviyo Partner · 17+ years in beauty, brand and ecommerce
Product pages that do the swatching for you.
From the beauty counter to your checkout
Beauty is bought on trust.
Before ecommerce, Tace worked as a makeup artist for global beauty brands, learning exactly what customers need to hear before they buy. That insight shapes every beauty Shopify website: clear, reassuring and as considered as your formulations.
Sound familiar?
Where beauty websites lose the sale.
Online, beauty customers can't test, touch or swatch. When a website doesn't fill that gap, the sale goes elsewhere. Each of these has a clear solution.
- Your website feels less premium than your packaging.
- Product pages list ingredients but never explain the results.
- Customers can't shop by skin type, concern or routine.
- Shades and variants are confusing on mobile.
- Reviews and before and after results are hard to find.
- Treatments are booked in one place and products bought in another.
- First time customers rarely return to reorder.
Each one is solvable, and most sooner than you think.
Beauty ecommerce expertise
A website that does what the beauty counter does.
A skincare or cosmetics website has to answer every question a customer would ask in store: what is in it, who is it for and will it work for me? Every beauty Shopify build is designed to answer them clearly.
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Product pages that sell the ritual
Ingredients, benefits, results and application, presented so every detail builds confidence.
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Shop by skin concern
Collections and filters by skin type, concern, product type or routine step, so customers find their match quickly.
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Trust at every touchpoint
Reviews, before and after content, clear shipping and returns, and a seamless checkout.
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Built for clinics and salons
Treatment pages, online booking and a retail store in one place, so clients book and reorder in a single visit.
Recent work
Beauty and wellness Shopify websites.
Selected Shopify projects for beauty, wellness and lifestyle brands. View the full portfolio.
Shopify packages
Beauty ecommerce website design for every stage of growth.
Every project is tailored to your brand and quoted after a discovery call. Beauty Shopify websites typically range from $2,500 to $8,000+ AUD, with payment plans available. No GST is added to any prices.
Shopify Launch
A custom Shopify store for emerging skincare and cosmetics brands ready to launch with confidence.
- Custom Shopify design and build
- Product and collection setup
- Mobile first, SEO ready foundations
Shopify Signature
A complete redesign for established beauty brands ready to elevate their experience and lift conversion.
- Full custom redesign
- Strategy and conversion review
- UX led page structure
Shopify Flagship
For beauty brands at scale with large ranges, platform migrations or bespoke functionality.
- Large ranges and variants
- Platform migrations to Shopify
- Search visibility protected
Shopify Care
Dedicated monthly support for product launches, landing pages and seasonal campaigns.
- Design refinements
- New landing pages
- Conversion improvements and app setup
Shopify Website Audit
A strategic review of your store's setup, UX and design, with a full guide of actionable steps to increase conversion.
- Setup, UX and design review
- Friction points and gaps identified
- A step by step action guide
Skincare Shopify Template
A premium skincare Shopify template for founders who prefer to build it themselves.
- Premium skincare design
- Ready to customise
- DIY friendly
Every build includes
Skincare and cosmetics website design, built to convert.
Every page is designed mobile first, because that is where beauty customers discover, compare and buy.
Research, strategy and UX
How your customers choose skincare and makeup defines the structure of every page.
Bespoke theme design
A free or premium Shopify theme, refined to feel as considered as your packaging.
Shades, sets and variants
Variants set up for easy comparison, with bundles and gift sets merchandised to lift order value.
Content and merchandising
Products, imagery and copy styled so your store launches polished and ready to sell.
Store setup and optimisation
Payments, shipping, checkout and taxes configured correctly from day one.
Launch and handover
Tested on every device, launched with care and handed over with a personalised walkthrough.
Not sure where to start?
Find your starting point.
Beauty is built on replenishment. Pair your website with Klaviyo email flows that bring customers back before their favourite product runs out.
Beauty Shopify website design: frequently asked questions
How much does a beauty Shopify website cost?
Beauty Shopify website projects typically range from $2,500 to $8,000+ AUD, depending on your range size, the features you need and whether you are launching or redesigning. No GST is added to any prices.
Do you design websites for skin clinics and beauty salons?
Yes. Skin clinics, beauty salons, hair salons and wellness businesses that offer treatments as well as products are a core focus.
Can my beauty website include online bookings?
Yes. Booking apps can be integrated into your Shopify store so clients can book treatments and shop products in one place.
Why is Shopify a good platform for skincare brands?
Shopify offers a secure, trusted checkout, subscriptions, reviews and loyalty integrations, and connects seamlessly with Klaviyo for email marketing, giving skincare and cosmetics brands everything they need to sell and grow.
Do you only work with Australian beauty brands?
Elevate Her Studio is based in Melbourne and designs Shopify websites for beauty brands across Australia and worldwide.
How long does a beauty website take?
Shopify projects take 3 to 12 weeks depending on the size of your store. Payment plans are available on request.
Are theme and app costs included?
Every build uses a free or premium Shopify theme, chosen to suit your brand, range and budget. Your Shopify plan, premium theme licence (if chosen), paid apps and domain are billed directly by Shopify or the provider.
Ready for a website as beautiful as your products?
Share where your brand is today and receive a recommended starting point and a tailored quote.
Shopify Partner · Klaviyo Partner · Australia and worldwide
- Product pages that educate
- Shop by concern
- Booking ready
- Mobile first
- Australia and worldwide